Azzurro 20 Anniversary Ad Personam

Azzurro 20 Anniversary Ad Personam is a special light blue created by Lamborghini to celebrate the 20th anniversary of the Ad Personam personalization program in 2026.

The color takes inspiration from the historic “Lamé Sky Blu” seen on the iconic Lamborghini Miura Roadster, reinterpreting the original shade in a far more modern and technically complex finish. Visually, it presents as a bright metallic blue with a very pronounced sparkle effect and an almost icy tone in certain lighting conditions.

What makes the paint stand out is its highly reflective four-layer construction, combining fine aluminum particles with pearlescent pigments to create a strong “star dust” effect. In direct sunlight, the color becomes extremely vibrant and luminous, while softer lighting brings out a smoother and more elegant appearance with noticeable depth across body surfaces.

Depending on the angle and environment, Azzurro 20 Anniversary Ad Personam can shift between a lighter sky blue and a cooler silvery-blue tone, giving the paint a very dynamic character.

The shade was introduced as a limited-time Ad Personam color and serves as a tribute both to Lamborghini’s heritage and to two decades of increasingly bespoke personalization.